At Sopra Steria's Kick-Off 2025, held at the Palais des Congrès in Paris, art found an unexpected place at the heart of a strategic event. The event, which brought together over 1,000 top managers from all over the world, aimed to define the main directions of digital transformation for the coming years.
In this context, Sopra Steria sought to offer an inspiring setting capable of broadening perspectives on contemporary issues, while stimulating reflection on the link between innovation and heritage. The idea of integrating art into such a large-scale corporate event added a new dimension to the exchanges, going beyond the purely technical or rational framework often associated with this type of meeting.
Studio Artera has proposed a collaboration with artist Léo Caillard, known for his sculptures and visuals combining classical references and digital anachronisms. His works, the fruit of reflection on the relationship between time and modernity, use technological tools such as artificial intelligence to revisit classic works of art, creating a unique dialogue between tradition and innovation.
Léo Caillard's creations were presented throughout the event, making a lasting impression with their ability to link past and future. They created a visual and intellectual environment conducive to reflection, proposing a powerful metaphor: digital technology, far from being a rupture, is a continuity rooted in a rich cultural heritage.
Beyond their aesthetic appeal, these works broadened the scope of strategic discussions, mobilizing the imagination and reminding us that innovation is not limited to technological advances. This synergy between art and strategic thinking offered participants an enriching experience, encouraging them to consider bold solutions to tomorrow's challenges.